Hyundai Begins Contracts for the All-New Tucson Starting at 31.4 Million KRW
Written with artificial intelligence.
Hyundai Motor has revealed key specifications and pricing for the all-new Tucson, with contracts starting on October 21. This fifth-generation model, which enhances its market presence as a leading SUV, offers a starting price of 31.4 million KRW for the 1.6 Turbo gasoline variant and 36.15 million KRW for the hybrid version.
Overview of the All-New Tucson
Hyundai Motor Company has announced the start of contracts for the all-new Tucson on October 21. This model is a complete redesign after six years and is expected to contribute to Hyundai's projected global cumulative sales of 11 million units by the end of the year.
Design and Features
The Tucson boasts a robust design inspired by Hyundai's 'Art of Steel' philosophy, featuring a bold exterior and spacious interior. The vehicle includes a clamshell hood, vertical LED daytime running lights, and a sleek rear prism lamp. Inside, the floating crash pad and large center display enhance openness, while improved usability comes from features like the hidden tray in the console.
Powertrain and Performance
The Tucson offers two powertrain options: a 1.6 Turbo gasoline engine delivering 193 hp and a 1.6 Turbo hybrid system with 245 hp. The gasoline model features an 8-speed automatic transmission, while the hybrid achieves a combined fuel efficiency of 17.4 km/L. Both models emphasize improved driving stability and comfort through enhanced structural integrity and noise reduction measures.
Pricing and Trim Levels
The Tucson will be available in four trims: H-Pick, Exclusive, Inspiration, and XRT. The starting prices are 31.4 million KRW for the H-Pick gasoline variant and 36.15 million KRW for the H-Pick hybrid. The base trim includes numerous preferred safety and convenience features, such as multiple airbags, advanced parking assistance, and the Pleos Connect system for digital content access.
Marketing Initiatives
As part of the launch, Hyundai will implement various marketing activities, including events for contract customers and an advertising campaign inspired by Philip K. Dick. Customers who contract the Tucson by the end of October will have a chance to win prizes, including gift cards and tech products. Hyundai emphasizes that the new Tucson is designed to instill confidence in customers through its advanced technology and practical features.